Skoda Karaoke

  • EMOTION INTO ACTION SCORE 81.57
  • YEAR 2017
  • Parent company Volkswagen Group
  • AGENCY Proximity Barcelona
  • CATEGORYAutomotive
  • REGION Continental Europe
  • COUNTRY Spain
  • MEDIUM TV Short

Our Opinion

Like the UK Automobile Association’s “Singing Baby” ad, this Spanish Skoda commercial features proud parents of a precocious singing kid – in this case it’s Alannah Myles’ “Black Velvet” that gets the treatment. There’s no real attempt made at a storyline – this one is all about the soundtrack and the joy of singing along to the car radio. It’s enough to land Skoda a 4-Star ad.